What’s in a Name?

Branding, overrated? Think again. A strong identity really can make a difference for multifamily firms.

3 MIN READ

Editor

smogharabi@hanleywood.com

Want More? Interested in learning what it takes to develop a brand identity? Attend the 2008 MULTIFAMILY EXECUTIVE Conference and discover just that—and much more. The 2008 program will be held Oct. 13-15 at the Bellagio in Las Vegas. For more information, or to register, visit www.mfeconference.com.

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