The fourth annual Division ORA Power Ranking is live. We rank the top 25 companies in divisions II, III, and IV based on their Online Reputation Assessment (ORA) score. The ORA score is the multifamily industry standard to measure and benchmark a property’s online reputation.
J Turner Research introduced the Division ORA Power Ranking to extend the ORA award recognition to management companies of all sizes. The top 10 companies with the most stellar online reputation in each division are listed below. To view the top 25 companies in each division, visit www.jturnerresearch.com/july-division-ora-power-rankings-2022.
Division I (companies on the NMHC 50 list; cutoff: 34,402 units)
The Division I companies with the best online reputation for 2022 were announced earlier in May: Top 10 of the NMHC Top 50 management companies.
Division II (20,000 to 34,402 units)
The top management company in Division II is Berkshire with an 80.73 ORA. The average ORA score of all companies in this group is 70.80.
Division III (10,000 to 19,999 units)
For the third consecutive year, the top company in Division III is Wood Residential with an 88.22 ORA. The average ORA of all companies in this group is 78.49.
Division IV (2,000 to 9,999 units)
The top company in Division IV is Nustyle Management with a 94.80 ORA. The average ORA of all companies in this group is 87.81.
The unit cutoff for each division was determined based on the portfolio data obtained from Smart Apartment Data in June.
J Turner Research monitors over 128,000 properties nationwide for online ratings and reviews to determine individual ORA scores for each property. The national average ORA score is 62.79.
About the ORA Power Rankings
Developed by J Turner Research, the ORA Power Rankings are a monthly, independent ranking of apartment properties and management companies based on their Online Reputation Assessment (ORA) scores. A property or management company is not required to be a J Turner Research client to qualify for this ranking, which is published by J Turner’s media partner Multifamily Executive. To learn more or to request your ORA score, visit www.jturnerresearch.com/about/what-is-ora-score.
Methodology
The ORA score is an aggregate compilation of a property’s ratings across various review sites and ILSs. Each month, J Turner Research monitors the online ratings of more than 128,000 properties nationwide. Using a statistical model, a single score based on a scale of 0 to 100 is assigned to each property. This score serves as a benchmark to compare a company’s individual properties and portfolios nationally, regionally, and against the competition.
